OTTAWA - Nov 22/13 - SNS -- Agriculture Canada gave the Organic Federation of Canada $300,000 to modernize the Canadian Organic Standards and improve processes to encourage small operators to become certified.
At the same time, more than $200,000 will go to the Canada Organics Trade Association to create a marketing campaign to promote Canadian organics at a national and international level. The strategy is to strengthen relationships with partners across Canada to support the launch of a generic Canada Brand-based campaign profiling organic products.
The organic sector continues to grow at a steady rate, with demand outstripping supply. Sales of organic foods in Canada are estimated to have tripled since 2006. The Canada Organic Trade Association estimated retail sales in 2012 at $3 billion and exports at $458 billion, with most exports going to the United States and the European Union.
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